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Stuart Vevers on Crafting a World of Curiosity, Nostalgia and Play With Kyle Ng

Hypebeast 09 June 2026 6h ago
Stuart Vevers on Crafting a World of Curiosity, Nostalgia and Play With Kyle Ng
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What makes a luxury object meaningful? For Coach's Creative Director, Stuart Vevers, the answer doesn't lie in keeping a bag immaculate inside a dust bag; it lives in the scratches, the attached memories and the absolute freedom of customization. This philosophy finds its radical ultimate expression in Coach’s latest collaboration with Brain Dead, a project that completely upends the traditional b
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