Kim Kardashian, Travis Scott, Ronaldo — Nike’s World Cup squad revealed
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
4/15
5-Axis Cultural Radar
Nike has revealed the global cast who will feature in its FIFA World Cup 2026 marketing — and the list tells you almost everything about how the sportswear brand plans to play this tournament. Shared via Polaroid images across social channels, the lineup includes soccer stars Cristiano Ronaldo and Erling Haaland alongside a deliberately eclectic […]
