Fraudulent Russell & Bromley site promoted in ChatGPT search results
Culture Index
Score Breakdown
Relevance
6/25
Freshness
20/25
Authority
18/20
Brand Signal
6/15
Depth
5/15
5-Axis Cultural Radar
Cloned sites imitating shoe brand Russell & Bromley and home furnishing retailer Dunelm have appeared in search results on the popular AI platform ChatGPT, according to reports by Ask Silver, a scam-checking service.
