A24's 'Backrooms' Wallpaper Is Gen-Z's Supreme Brick
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
A24 is selling wallpaper as merch for its film Backrooms. In 2016, Supreme sold bricks to its devoted streetwear fanbase. These are two sides of the same coin.
